Que Caramelo — Full-Service Social Content Production
Que Caramelo
Dossier No. 01
Full-Service Social Content Production

One team. From the shoot
to the finished post.

Strategy, capture, edit, captioning, and delivery — handled end to end, for brands who'd rather brief one team than manage three.

10+ Years — PR Agencies · Fashion Brands · Luxury Events
A Simpler Way to Work

Fewer handoffs between the brief and the finished content.

Separate Vendors
Client → Producer → Social Agency → Photographer / Videographer
One Team
Client → Producer → Que Caramelo (strategy through delivery)
The Deliverable, Not The Coverage

What gets hired instead of the shoot.

01 — Strategy

Content Strategy

A shot list and content plan built around the platform and the moment, not just "cover the event."

02 — Capture

Photo + Video

One team shooting both, in sync — no separate photographer and videographer working around each other.

03 — Edit

Reels & Short-Form

Cut to platform spec, paced for retention, ready to post.

04 — Turnaround

Same / Next-Day Delivery

Delivered while the moment is still relevant.

05 — Voice

Captions & Copy

Posts written to match the brand's voice, not left as an afterthought.

06 — Contact

One Point of Contact

No handoffs between vendors — one team accountable for the whole deliverable.

Global Network

Part of the roster shooting alongside us.

File 01

Riccardo Scalfo

@riccardoscalfo

File 02

Rromz

@rromz_

File 03

Chloé Rasquinet

Milan · Paris · Brussels
chloerasquinet.com

File 04

Celina Espinal

celinaespinal.com

Creative Leadership

Direction shaped by people who've built brand work at this level.

File 01

Art Direction

Art Director — Colombia

File 02

Creative Direction

Creative Director — Colombia

File 03

Creative Direction

Creative Director, Ketchup Files — USA

Ten-Plus Years

Built for the rooms this content comes from.

Built For The Room
A decade inside PR activations, fashion shows, and luxury events.
A Network, Not A Shooter
10 photographers placed around the world — coverage on the ground, wherever the event is.
Fluent In The Brief
We read a brand's brief the way their own team would — no translation layer needed.
Que Caramelo

From the brief to the finished post — one team, one timeline.

Que Caramelo · quecaramelo.com — Full-Service Social Content Production